How to deal with difficult questions after a pitch?

For many entrepreneurs it is the fear number one; Difficult questions in front of a big audience. What happens if you don’t have an answer? Or even worse, what happens if your answer is negative and makes your company look bad? Yes, that indeed is frightening....

How to leverage questions after a pitch?

Many entrepreneurs are afraid of the Q&A after their pitch. They’re afraid the audience will fire difficult questions, which they can’t answer. Check out the Ultimate Pitch Guide to learn how to deal with difficult questions. So how do you leverage...

How to interact with the audience in a pitch?

A normal pitch doesn’t last longer than 3 minutes. Because you are limited on time, you can’t afford to go into too much interaction with your audience. However, that doesn’t mean you can’t interact or engage with your audience. In a normal situation interaction...

When do I give flyers in a pitch?

Some entrepreneurs hand out flyers before their pitch. The idea is, that people will remember your company (and your pitch) better. Although there is a lot to say for that, there is a better way. I strongly recommend you to wait with handing out flyers until after...

How to walk on stage for a pitch?

The way you walk on stage for a pitch is extremely important. It’s those first few seconds where your audience will decide whether they like you or not. Whether they will believe you or not. And perhaps the most important one, whether they will pay attention or...

How to introduce yourself in a pitch?

Many pitchers make the mistake of starting by introducing themselves in their pitch. Earn the right to be remembered It might feel natural to start of a pitch by telling who you are, but it’s actually not a smart strategy. If you want people to remember who you...

How to use a microphone in a pitch?

Pitching with a microphone can be scary if you’re not used to it. It makes your voice a lot louder and creates the feeling it isn’t your voice. If you’re not experienced with talking through a microphone, I advise you to practice with it if possible....

Where to put the chairs for a pitch?

Usually the event organizers make sure to put the chairs in the room. However, it could be that you’re pitching at an event you organized yourself. If that’s the case, you have to think about the organization of the room and its chairs. There are a few...

What to check at the location of my pitch?

At the day of your pitch, be sure to clear the rest of your schedule. Every form of distraction has a negative impact on your pitch. When you go to the location of your pitch, be sure to arrive in time. I always advise the entrepreneurs I coach to arrive one hour...

How to prepare for the Q&A in a pitch?

The Q&A is an important aspect of your pitch, as this generally lasts longer than the actual pitch. The Q&A gives you more time to elaborate on aspects you want to talk about. This is how to prepare for the Q&A in a pitch: Take a new text document and...

What should I wear with a pitch?

The question: ‘what should I wear with a pitch?’ is a common asked question. At the same time, if your pitch is great, your outfit becomes less relevant. However, there are some rules when it comes to what you should wear with a pitch. The best advice I...

Should I give a handout in my pitch?

Some pitchers give their audience a handout of their pitch before they enter the stage. This handout is a summary of everything they discuss in their pitch. This is the worst idea ever. If you give a handout to your audience, they will study the handout while they...

How to practice a pitch effectively?

There is a big misconception, when it comes to practicing a pitch. Many people say: ‘you shouldn’t practice your pitch too often, this makes your pitch sound unnatural’. Why practicing doesn’t make your pitch sound unnatural If you practice...

How to use a storyline in my pitch?

It’s important to have a clear storyline in your pitch. This way it’s easy for your audience to understand where you’re talking about. A clear storyline in your pitch also helps you to remember where you’re at in your pitch. The structure I...

How to finish my pitch effectively?

The way you finish your pitch is extremely important. This is where your audience decides whether they will remember your pitch, or even better, do something with your pitch. There is only one way to finish a pitch effectively. Finish your pitch with a call to action....

How to start a pitch effectively?

The opening is one of the most important aspects of your pitch. It determines whether people will be listening to your pitch. There are 3 ways you can use to start a pitch. A personal story When you start your pitch with a short personal story, you build a...

How to use storytelling in my pitch?

The perfect structure for a pitch looks like this: The opening The problem The solution The market The team Call to action This is quite a fixed structure, which I use for almost all of my pitches. So how to use storytelling in my pitch? I usually blend the storyline...

How to match a pitch with the audience?

Whenever I coach entrepreneurs on their pitch, one of the first questions I ask them is: ‘to whom are you pitching’. The type and amount of person(s) listening to you pitch, has a great influence on the way you should prepare your pitch. Is your audience...

How do I match my pitch with my audience?

Although you might have one company, you will need multiple pitches. Whenever I coach entrepreneurs on their pitch, one of the first questions I ask them is: ‘to whom are you pitching’. The type and amount of person(s) listening to you pitch, has a great...

Do I start writing my text before I pitch?

A while ago I heard somebody say: ‘preparing a pitch is for amateurs, the professionals freestyle their pitch’. Although I really like and admire this entrepreneur, this is the most stupid thing I ever heard. A pitch generally doesn’t last for more than 5 minutes,...

What Is A Business Plan?

What is a business plan? A business plan is a detailed description of your company. It explains what your company does, how things are going and what your future plans are. A business plan can be as long as anywhere between 10 and 100 pages. A business plan usually...

How To Pitch In Front Of A Jury?

How To Pitch In Front Of A Jury? I've entered in many pitching competitions and I have seen the same thing happening again and again. You are really nervous to pitch in front of a jury, and then you walk in. They are talking to each other and looking at their phone....

What Are Good Example Pitch Decks?

What Are Good Example Pitch Decks? The most good pitch decks include the following 10 slides: The name of your company, and what do you do? The Problem The solution Milestones Business model Market Competition Financials Team Investment   You can check out an...

What Is An Investor Deck?

What Is An Investor Deck? An investor deck can also be referred to as a pitch deck. An investor deck is a number of slides which summarizes your company. An investor deck is not something you present, but rather something you send to potential clients or investors....

What Is A Pitch Deck?

What Is A Pitch Deck? A pitch deck is a number of slides which summarizes your company. A pitch deck is not something you present, but rather something you send to potential clients or investors. Because of this, you should make sure that the pitch deck includes all...

What Is An Elevator Pitch?

What is an elevator pitch? An elevator pitch is a short speech which promotes an idea, product, service or project. An elevator pitch is usually around 20-30 seconds long. An elevator pitch follows a certain structure: [NAME PRODUCT] is used by [CUSTOMER SEGMENT] who...

Wat is an investor pitch?

Wat is an investor pitch? An investor pitch is a short story about your company. The goal of an investor pitch is to convince the investor to invest money into your company. The things you should include in your investor pitch are:   The opening – A few words...

What Is A Startup Pitch?

What is a startup pitch actually? A startup pitch is a short presentation about a startup. Mostly this presentation is done to investors, but it could also be done to potential partners or customers. This presentation usually doesn't take longer than 2 minutes. In...