How Can I Improve My Pitch?

by | Jul 21, 2017 | Elevator Pitch, Investor Pitch, Pitch Fundamentals, Startup Pitch

How Can I Improve My Pitch?

The simple answer to this question would be: practice a lot.

Before you dive into practicing your pitch, first make sure you did the following things:

  1. You created a clear outline for your pitch
  2. You designed awesome slides for your pitch
  3. You know how to use your body language in your pitch

 

When you checked those boxes, it’s time to start practicing.

In summary, there are 9 steps you should follow to practice your pitch.

  1. Read your text
  2. Cover your text and replicate it in your head
  3. Practice your text out loud. Use a voice recorder to see how you are doing
  4. Add your speaking legend. Practice your pitch with the right intonation, volume and silences
  5. Practice in front of a mirror
  6. Practice in front of the camera of your phone
  7. Watch the video to see where you can improve
  8. Watch the video without sound on to see where you can improve
  9. Show the video to a friend or colleague

If you want to take your practicing to the next level, you should read the full article on how to practice your pitch.

Read the full article here: This Is How You Practice Your Pitch In 9 Steps

How To Make A Good Pitch?

by | Jul 21, 2017 | Elevator Pitch, Investor Pitch, Pitch Fundamentals, Startup Pitch

How To Create A Good Pitch?

 

1. A good pitch has a clear structure.

A good structure helps you to keep the listener on the edge of his seat right from the beginning, straight to the end.

 

You open the pitch with a shocking opening, followed by the problem and the solution.

Then it’s time explain how you generate revenue with the business model, why your team is able to do this and lastly you ask the listener to do something in your call to action.

Click here to read more about the structure of a pitch.

 

2. After you created your structure, it’s time to design your slides.

Click here to read more about designing your pitch slides.

 

3. After your created your slides, it’s time to practice your pitch.

Click here to read more about practicing your pitch.

Is It Possible To Pitch Too Early?

by | Jul 21, 2017 | Elevator Pitch, Investor Pitch, Pitch Fundamentals, Startup Pitch

Is It Possible To Pitch Too Early?

You can never pitch too early. Some might say that you should wait to pitch your idea until you have a patent on it. But trust me, getting a patent is way more complicated than you think and costs way more money than you’d expect. Also, it takes more than just the idea to grow your company. Even though somebody they might hear your idea and plan to copy it, the chances that they will actually execute it are close to zero.

Now let’s dive into the advantages of pitching:

  • Get better social skills
  • Increase your network
  • Get new customers for your company
  • Get potential partners for your company
  • Get an investor for your company

 

Here’s the article which goes further into this topic: When and Why You Should Be Pitching

What Is A Good Structure For An Elevator Pitch?

by | Jul 21, 2017 | Elevator Pitch, Pitch Fundamentals

What Is A Good Structure For An Elevator Pitch?

Since an elevator pitch usually only lasts between 20-30 seconds, your pitch should be short and sweet.

A good structure for an elevator pitch is this:

 

[NAME PRODUCT] is used by [CUSTOMER SEGMENT] who want to [WHAT YOUR CUSTOMER WANTS].

It’s a [TYPE PRODUCT OR SERVICE] which helps the customer to [BENEFIT #1] and [BENEFIT #2].

In contrary to [COMPETITOR’S SOLUTION] our product is [EXPLAIN DIFFERENCE].

 

A good example for an elevator pitch

The electric skateboard is used by young urban citizens who want to travel from a to b in a crowded city.

It’s a motorized skateboard which helps the customer to get travel fast and be eco-friendly at the same time.

In contrary to cars or motorcycles our product is more flexible and doesn’t use expensive gas.

What Is An Elevator Pitch?

by | Jul 21, 2017 | Elevator Pitch, Pitch Fundamentals

What is an elevator pitch?

An elevator pitch is a short speech which promotes an idea, product, service or project. An elevator pitch is usually around 20-30 seconds long. An elevator pitch follows a certain structure:

[NAME PRODUCT] is used by [CUSTOMER SEGMENT] who want to [WHAT YOUR CUSTOMER WANTS].

It’s a [TYPE PRODUCT OR SERVICE] which helps the customer to [BENEFIT #1] and [BENEFIT #2].

In contrary to [COMPETITOR’S SOLUTION] our product is [EXPLAIN DIFFERENCE].

 

Why is it called an elevator pitch?

The reason why an elevator pitch is called an elevator pitch, is because of the limited length. The idea is, that you should be able to do your pitch in the time that you spend with (f.e. your boss) when you are in the elevator. Since you usually don’t spend more than 20-30 seconds in an elevator, this is why it’s called an elevator pitch.